Pulse Fibre doubles down on price certainty

With Ofcom regulations having been introduced to stop inflation-linked price rises in broadband contracts, Pulse Fibre is proud to reaffirm its long-standing commitment to fixed pricing. While some broadband providers are moving away from previous promises of price stability, introducing mid-contract increases that could impact cost-conscious consumers, Pulse Fibre is doubling down on transparency, predictability and fairness.

Recent news highlights that another major provider has introduced annual price hikes on most of its fixed-term broadband deals, despite having previously campaigned against mid-contract increases. This shift underscores a wider trend in the industry: key fibre providers are no longer guaranteeing no mid-contract price increases.

Impact on Consumers
This means that many customers, particularly those currently tied into long-term contracts, are now facing unplanned price hikes or steep exit fees often costing hundreds of pounds. In today’s cost-of-living climate, this added financial strain comes at a time when household budgets are already stretched.

“At Pulse Fibre, we’ve never raised our prices mid-contract.” said Reece Dopson, Finance Director at Pulse Fibre. “We believe customers deserve price certainty, not surprises. That’s why we remain committed to offering broadband that’s simple, transparent, and fairly priced.”

What Ofcom’s New Rules Mean
Ofcom’s regulations require broadband providers to clearly state any future price increases in exact pounds and pence at the point of sale - putting an end to vague inflation-based adjustments. While this is a step in the right direction, Pulse Fibre has always gone further by offering fixed pricing from day one, with no hidden clauses or conditional increases.

For consumers who feel let down by shifting policies elsewhere in the market, Pulse Fibre offers a reliable alternative. As the industry evolves, Pulse Fibre remains firm in its values; price stability, transparency, and customer-first service.

To learn more about Pulse Fibre’s pricing and service options, visit www.pulsefibre.co.uk.