Furlong launches new house builder guide

Furlong Flooring, one of Europe’s largest carpet manufacturers and flooring distributors, has launched its new House Builder Guide, a comprehensive resource designed to simplify flooring selection for developers and house builders whilst ensuring value for money. The guide showcases Furlong’s extensive range of innovative products and flooring solutions, and provides invaluable insights to support the creation of beautiful comfortable homes.

As a dedicated supply chain partner, Furlong understands that flooring is the very foundation of any beautiful home. The company collaborates with a diverse range of new build developers, from small private firms, to regional and national PLC developers. Its expertise extends to collaborations with multiple housing associations replacing flooring to tight deadlines in void properties and also on their new build developments.

Furlong's team of experts is committed to making the specification process easier for housebuilders. They offer assistance in selecting flooring for every room in developments and provide training for site staff to help them sell flooring to homebuyers. This comprehensive service and support ensures that developers have access to knowledgeable professionals who can answer questions quickly and reliably throughout the project lifecycle.

The new Housebuilder Guide presents and categorises Furlong's extensive flooring range, including new and updated collections, as well as providing insightful case studies with housebuilders. It features the ground-breaking EcoSense range of 100% recycled yarn carpets and the luxury Beyond Wool® ranges, offering customers more choices than ever before. The guide also showcases durable and easy-to-clean vinyl flooring options with stylish designs and enhanced slip resistance, ideal for busy households.

Furlong's commitment to environmental responsibility is reflected in its product offerings. It will manufacture and source flooring to suit all applications and price points, ensuring that housebuilders can find the perfect solution for any project, whether it's apartments, two-bedroom houses, or luxury five-bed family homes.

The company's fully stocked distribution centres around the UK, coupled with its own fleet of vehicles and trained drivers, enable delivery to every corner of the country, typically within three days. This reliable and timely delivery system allows housebuilders to focus on other aspects of their projects without worrying about flooring logistics.

"We are really excited to launch our new housebuilder guide," commented Simon Brown, National Housing Sector Manager at Furlong Flooring. "The guide will allow developers and housebuilders to discover flooring solutions that meet their needs and stay current with popular trends. By providing extensive product inspiration and a wealth of technical information, we anticipate our new publication becoming a go-to resource for the industry."

As a UK-based family business, Furlong offers reliable solutions for every room in the home. Its mission is to provide stylish, contemporary, and well-fitting flooring while helping clients sell to their customers, ultimately building their business and reputation.

With the new Housebuilder Guide, Furlong continues to demonstrate its commitment to supporting housebuilders and housing associations in creating high-quality, attractive homes with flooring solutions that meet the diverse needs of today's home buyers and tenants.